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Turning The Page for Local Business

Why You Need a Birthday Email Marketing Campaign

Smart email marketers understand the unique opportunity that the psychological effect of birthdays can have on current or potential clients and look for ways that their business can benefit from a calculated birthday email marketing campaign.

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Is Your Customer Motivated By Price or Pleasure?

To be truly successful in online marketing, you have to have a deep understanding of the things that motivate your customers. When you understand the psychological factors that make a client buy your product and return to your brand, you have a marked advantage over your competition.

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Are Spelling Errors Sabotaging Your Business?

Something so simple as one spelling mistake on your website can cost you half of your online sales. The reasons behind this dramatic statistic might surprise you. Read on to discover how damaging spelling and grammar problems can be for your business and to find our how you can fight back.

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3 Website Design Problems That Need to Go Away

At Turn the Page Online Marketing, we have a crack team of website developers who are keep abreast of the latest trends in website design in order to give our clients a site that is sleek, functional, and above all, tasteful.
Not everyone has access to a team of edgy website wizards like we do–and their websites can suffer for it.

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Harnessing Dread: The Role of Fear in Content Marketing

We all know that funny kitten videos are never going to have trouble getting likes and shares. But what if you want to create content that doesn’t just get shared? What if you want to create content that compels clients to act quickly? Today Turn the Page Online Marketing takes a hard look at why you should be scaring your audience.

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How “Internet Slowdown Day” Could Save Your Business

Every second that your customers wait, you lose money. That’s why it is so important for small business owners to do everything in their power to prevent the looming changes proposed by the Federal Communications Commission (FCC).

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Google Makes Changes to Reward Cybersecurity

It is in this atmosphere that Google announced a change that will likely have a growing impact on online marketing techniques. Read on to learn how this change will impact your business, online marketing techniques, and the quality of world-wide cybersecurity.

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What Online Marketers Can Learn From the Horror Movie Masters

Whether you love horror movies or hate them, you have to have respect for horror movie makers who are, like many of us online marketing professionals, working on a very tight budget with limited time in order to send their vision into the eyes and ears of audiences.

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How Studying Shakespeare Benefits Bloggers

Shakespeare wrote the most celebrated plays in the English language not because he sat down to create great art but because he had to pay bills. In this way, modern bloggers and content marketers are not such a far cry from Shakespeare. We make our living making words that speak to our audience and serve a purpose.

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Why Traditional Marketing Techniques are Turning Your Clients Off

The modern consumer is barraged with advertising on a daily basis. Industry experts estimate that most people are exposed to between 3000 and 5000 advertisements per day.

How does the brain react to the constant flood of messages asking them to try, to buy, to discover, to switch, to indulge, today?

It shuts down.

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