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12 – 404 Page Errors…And How They Affect Your Site

You would think that we would have something really great as the twelfth day of Christmas, like 12 new positive reviews on your site, 12 new likes on your Facebook page, or maybe even 12 new followers on Twitter. Sadly, having Google show you 12 404 page errors on your website is kind of like […]

11 … Indexed Pages

Indexed pages… huh? Basically, an indexed page is a page on your website that has been crawled by the search engine spiders and put into that search engine’s library of pages. So, for example, your “about us” could be one example of an indexed page. So what’s the big deal? Well, let’s just say that […]

The Gift of a 10 Percent Bounce Rate

I sure have been a good girl this year. Google has brought me a 10 percent bounce rate. I know what you’re thinking, I must have been a perfect angel for a bounce rate like that. Although it depends on the industry and the type of page, a decent bounce rate is hovering between 40-50 percent.

12 Days of Christmas – Day 9 (Unique Visits)

9,000 Unique Visitors Before we delve too far into the intimate details of Google Analytics and all things “Unique Visitors,” there are a few things I need to get off my chest. As Turn The Page’s resident motorcycle riding, cigar smoking, rum drinking resident bachelor I have to say that when it comes to The […]

12 Days of Christmas – Day 8 (Entry Pages)

Entry pages are pages within your website that provide a “digital handshake” for your potential clients when they are trying to connect with or researching your business online. Each entry page is focused on a specific keyword or keyword phrase. Entry pages assist in providing simple concise information based on a specific aspect of your business (individual product/service).

12 Days of Google Christmas – Day 7 (Mobile Site Visits)

Mobile Site Visits BE CONNECTED! That’s the word on the street with all the opportunities to get the latest deal, updates, news, emails, directions and so much more with just a tap or swipe of your finger. Using a mobile phones to log online is in – and it’s here to stay. What are Mobile […]

12 Days of Google Christmas – Day 6 (Average Site Time)

Hark! Is that an angel I hear singing? Nope, just an overgrown elf with her mini Santa sidekick…have you seen the video yet? I’ll be sticking with my day job….Which is to tell you about Google Analytics Time Metrics :: Time on Site. What is time on site? It’s pretty much is what it is […]

A Pirate with Goals?

It is a Pirates Life for me and I always measure my treasure before I divide it among the crew.

12 Days of Google Christmas – Day 4 (Landing Pages)

Do you think if Santa Claus had a website it would be easier for him…and us?  Just think, kids could submit their wish lists directly to the big guy himself, bypassing trips to the post office drop off location. Have you been to the post office this time of year?  It’s not a pretty site. […]

12 Days of Google Christmas – Day 3 (Keywords)

So for today’s Google Christmas, we’ve picked a controversial and often misunderstood subject – keywords. Did you ever have a Christmas where there was a particular item that you really, really wanted and you could hardly wait to open your presents on Christmas morning? Have you ever received nice gifts, but it just wasn’t what […]