With over 100 million internet users already on Twitter and 1 million new users signing up to the social network every day, it doesn’t take a rocket scientist to figure out that your business needs to jump on the twitterwagon. So, you create your account, you’re excited to make your first official “tweet”, and then [...]
Businesses have captured Twitter’s power and used it to reach the consumer. Thousands of consumers are influenced by marketing efforts using tweets. But how does the modern B2B marketer use Twitter to influence business decision makers? Compete and Twitter Advertising recently set out to answer this question. The results of their study show that B2B [...]
Will the new pontiff take advantage of the global reach of social media?
We are going to mark this down as for an example of how to not use Twitter. One of the local sports teams in our area, the University of Kansas, played in a basketball game Monday night against Iowa State. The game was controversial for several reasons: the officiating and one of the players on [...]
Is Vine another social media tool for business or just a flash in the pan?
“It has come to our attention that the Twitter account of the BURGER KING® brand has been hacked. We have worked directly with administrators…………….
Learn from the mistakes of Applebee’s and be smarter about negative comments.
Over 200 million users are currently active on Twitter. Are you Tweeting for new Business?
Your social media efforts need attention in order to succeed.
Keeping content varied across social media platforms will keep interest in what you have to say.