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Taking Advantage of Google Authorship

If you’re not using Google Authorship to help your website get more traffic from Google, maybe it’s time you took a closer look. Google Authorship made its debut at the end of 2011 and since then we’ve seen an increasing number of established bloggers and companies embracing its benefits. Let’s take a look at Authorship […]

LinkedIn Launches Enhanced Search Features

LinkedIn keeps improving by enhancing the search bar.

Increase in Mobile Marketing for 2013

You may have seen headlines stating that mobile will overtake fixed internet access by 2014. If this holds true, businesses should quickly consider the impact mobile marketing is going to have. According to a recent study, 70% of marketers plan to increase mobile spending in 2013. If you consider this rapid growth in mobile use, […]

Do Tweets Impact Business Decision Makers?

Businesses have captured Twitter’s power and used it to reach the consumer. Thousands of consumers are influenced by marketing efforts using tweets. But how does the modern B2B marketer use Twitter to influence business decision makers? Compete and Twitter Advertising recently set out to answer this question. The results of their study show that B2B […]

Why Windows 8 And Surface Pro Make Sense - And What We Can Learn From The Software Veterans

At a quick glance once might be forgiven for thinking that Microsoft has lost it. Once the big M$ was the undisputed king of the software industry, so much so in fact that the company came under fire for its monopoly of tech. Every computer came pre-loaded with Windows, Microsoft Office and Internet Explorer and […]

Despite loyal following, Google discontinuing Reader

Google announced earlier this week that they are retiring Google Reader on July 1st this year. In Google’s blog, they stated that “we know Reader has a devoted following who will be very sad to see it go. We’re sad too.” Google Reader is an aggregator of content from web feeds (aka RSS feeds). Many […]

Pinterest Introduces Analytics Tool

On Monday night, Pinterest announced that web analytics for your Pinterest site are now available. These analytics will provide more insight into page activity and the interaction being done with images and boards. We believe Pinterest is paving the way for greater business participation. How to Receive Pinterest Analytics Anyone with a verified Pinterest account […]

Will Catholics Follow The New @pontifex?

Will the new pontiff take advantage of the global reach of social media?

Does More Info Mean Better Facebook Ad Reach?

Does a new study detailing just how much information Facebook users are giving away mean better reach for marketers? Or disaster?

Facebook Newsfeed Changes

Newsfeed Changes - Facebook keeps moving forward and making space for advertisers!